Senin, 25 November 2013

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The only 100% B2B-focused guide to high-profit, low-cost digital marketing!

 

Finally, there’s a comprehensive guide to digital marketing specifically for B2B companies. In B2B Digital Marketing, Michael Miller thoroughly explains how to use each leading digital marketing vehicle to successfully market any product or service to your target companies. You’ll start with planning, discovering how to choose your best platforms and strategies for customer acquisition, sales conversion, and retention. Next, master crucial execution skills for web, search, social, and mobile marketing, online advertising, email, blogs, YouTube, online PR, and more. Finally, discover exactly how to measure your effectiveness, refocus based on what you learn, and prepare for the newest developments in B2B digital marketing. Whether you’re a B2B marketer, product manager, sales professional, PR specialist, manager, or entrepreneur, this book will help you use new low-cost techniques to build stronger relationships, close more sales, and earn higher profits—starting today!

 

You’ll Learn How To:

•   Define realistic, measurable goals for your B2B digital marketing initiative

•   Segment your audience and identify the best digital platforms and vehicles for connecting with them

•   Systematically address the entire B2B buying continuum: reach, acquisition, conversion, retention, and loyalty

•   Create a flexible, actionable B2B digital marketing plan

•   Design a website that helps B2B buyers quickly find exactly what they need

•   Optimize your site for today’s search engines and today’s customers

•   Use tailored, targeted email to reach more customers and prospects at lower cost

•   Craft online advertising to reinforce organic search, support promotions, and attract web seminar participants

•   Drive real value from Facebook, LinkedIn, Google+, and Twitter

•   Effectively utilize blogs, podcasts, and streaming media

 

MICHAEL MILLER has written more than 100 nonfiction books, including The Ultimate Web Marketing Guide; Using Google® AdWords and AdSense; Using Google® Search; The Complete Idiot’s Guide to Search Engine Optimization; Sams Teach Yourself Google Analytics in 10 Minutes; and Facebook for Grown-Ups. Miller’s books have sold more than one million copies worldwide. He has established a reputation for clearly explaining technical subjects to non-technical readers, and offering exceptionally useful real-world advice on complex topics. More information can be found at his website, www.molehillgroup.com.

  • Sales Rank: #273655 in Books
  • Published on: 2012-03-16
  • Released on: 2012-03-06
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .76" w x 6.00" l, 1.06 pounds
  • Binding: Paperback
  • 368 pages

About the Author

Michael Miller has written more than 100 nonfiction how-to books over the past 20 years, including The Ultimate Web Marketing Guide, YouTube for Business , Using Google AdWords and AdSense, and The Absolute Beginner’s Guide to Computer Basics , all for Que. His other best-selling online marketing books include The Complete Idiot’s Guide to Search Engine Optimization (Alpha Books), Sams Teach Yourself Google Analytics in 10 Minutes (Sams), and Online Marketing Heroes (Wiley). Mr. Miller has established a reputation for clearly explaining technical topics to nontechnical readers, and for offering useful real-world advice about complicated topics. More information can be found at the author’s website, located at www.molehillgroup.com.

Most helpful customer reviews

1 of 2 people found the following review helpful.
good
By Jennifer Bambara
not the best book i've ever read, but it delivers what is promised. cohesive, comprehensive, and complete view of digital marketing. I recommend this as a preliminary read to something more complex

See all 1 customer reviews...

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Sabtu, 23 November 2013

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Language and Laughter: Comic Diction in the Plays of Bernard Shaw, by John A. Mills

Book by Mills, John A.

  • Sales Rank: #10668509 in Books
  • Brand: Brand: University of Arizona Press
  • Published on: 1972-01-01
  • Number of items: 1
  • Binding: Paperback
  • 176 pages
Features
  • Used Book in Good Condition

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  • Sales Rank: #133028 in eBooks
  • Published on: 2012-11-15
  • Released on: 2012-11-15
  • Format: Kindle eBook

Most helpful customer reviews

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Confronted by the new challenges of the information age and the post-Soviet world, the U.S. intelligence community must adapt and change. And marginal change is not enough, the authors of this provocative book insist. Bruce D. Berkowitz and Allan E. Goodman call for fundamental, radical reforms in the organization and approach of America's intelligence agencies. They show why traditional approaches to intelligence fall short today, and they propose thoughtful alternatives that take into account recent changes in information technology and intelligence requirements. An information-age intelligence service would move away from a rigid, hierarchical structure toward a more fluid, networked organization, the authors explain. They recommend a system that would utilize the private sector-with its access to more capital and its ability to move more quickly than a government organization. At the same time, this system would encourage government intelligence operations to concentrate on the specialized, high-risk activities they are uniquely able to perform. Berkowitz and Goodman examine recent failures of the intelligence community, discuss why traditional principles of intelligence are no longer adequate, and consider the implications for such broad policy issues as secrecy, covert action, and the culture of the intelligence community.

  • Sales Rank: #2112043 in Books
  • Published on: 2002-03-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.50" h x .50" w x 5.51" l, .59 pounds
  • Binding: Paperback
  • 224 pages

From Library Journal
One would expect the best-funded intelligence service in the world to produce good results, but, unfortunately, the U.S. intelligence community continues to commit avoidable blunders (witness the bombing of the Chinese Embassy in Belgrade). Intended as a provocative manifesto, this book calls for fundamental changes in the way that intelligence is collected, processed, and distributed by the U.S. government. Selected case studies are presented to illustrate problems and possible improvements. The authors call for more openness, a less hierarchical structure, and better cooperation with the private sector (which has lots of money and can respond faster). Continually evolving technological challenges will probably be overcome since this is what Americans do best, but it is hard to change a large bureaucracy with an entrenched worship of secrecy, unless it receives a giant, costly shock (e.g., the bombing of Pearl Harbor). The authors, who both started their careers at the CIA, previously collaborated on Strategic Intelligence for American National Security. Recommended for academic and large public libraries.
-Daniel K. Blewett, Loyola Univ. Lib., Chicago
Copyright 2000 Reed Business Information, Inc.

Review
"Most books on the intelligence community are about the past. This one is about the future. Integrating a profound knowledge of the US government, world affairs, and information technology, Berkowitz and Goodman brilliantly chart what the intelligence community must do to remain relevant in this decade of change." Kenneth W. Dam, Former Deputy Secretary of State Confronted by the new challenges of the information age and the post-Soviet world, the U.S. intelligence community must adapt and change, say the authors of this provocative book. They examine recent intelligence failures, show why traditional approaches now fall short, and call for fundamental reform in the organisation and approach of America's intelligence agencies. "Berkowitz and Goodman are pros at the intelligence business. Their proposals for updating the intelligence community are radical but anything less than radical won't do." Leslie Gelb "Berkowitz and Goodman know their subject and raise the right issues. An important look at intelligence in the information age." Joseph S. Nye, Dean of Harvard University's John F. Kennedy School of Government and Don K. Price Professor of Public Policy "Written by two intelligence officers-turned-academics, this slim volume calls for a sea change in both the culture and structure of the CIA... Will surely spark debate." Choice

From the Back Cover
"Berkowitz and Goodman are pros at the intelligence business. Their proposals for updating the intelligence community are radical but anything less than radical won't do."—Leslie Gelb "Berkowitz and Goodman know their subject and raise the right issues. An important look at intelligence in the information age."—Joseph S. Nye, Dean of Harvard University's John F. Kennedy School of Government and Don K. Price Professor of Public Policy "Most books on the intelligence community are about the past. This one is about the future. Integrating a profound knowledge of the US government, world affairs, and information technology, Berkowitz and Goodman brilliantly chart what the intelligence community must do to remain relevant in this decade of change."—Kenneth W. Dam, Former Deputy Secretary of State "Written by two intelligence officers-turned-academics, this slim volume calls for a sea change in both the culture and structure of the CIA. . . . Will surely spark debate."—Choice

Most helpful customer reviews

19 of 23 people found the following review helpful.
The Next President, and Next DCI, Need to Read This Book
By Robert David STEELE Vivas
This book dedicates itself entirely to fixing the underlying process of intelligence. The authors place intelligence in the larger context of information, and draw a plethora of useful comparisons with emerging private sector capabilities and standards. They place strong emphasis on the emerging issues (not necessarily threats) related to ethnic, religious, and geopolitical confrontation, and are acutely sensitive to the new power of non-governmental organizations and non-state actors. The heart of their book is captured in three guidelines for the new process: focus on understanding the consumer's priorities; minimize the investment in fixed hardware and personnel; and create a system that can draw freely on commercial capabilities where applicable (as they often will be). Their chapter on the failure of the bureaucratic model for intelligence, and the need to adopt the virtual model-one that permits analysts to draw at will on diverse open sources-is well presented and compelling. Their concluding three chapters on analysis, covert action, and secrecy are solid professional-level discussions of where we must go in the future.

5 of 5 people found the following review helpful.
Voices in the Wilderness
By Retired Reader
The U.S. Intelligence Community (IC) continues to be mired in the past despite the so-called reforms implemented internally since the end of the Cold War or imposed from without by Congress in the wake of the 9/11 catastrophe. Here is a book that offers a path to real reform based not so much on structural changes as changes in the intelligence production process. It makes a strong case for decentralization of intelligence production and the use by the IC of outside experts to assist in the analysis of specific intelligence subjects. The type of reforms that Berkowitz and Goodman advocate would give the members of the IC that elusive, but vitally important, attribute of flexibility to meet the challenges of the 21st Century. Unfortunately, the kind of reformation these authors argue for would require a major change in the internal culture of the primary agencies of the IC.

For example, members of the IC now make extensive use of private, commercial contractors even for core missions such as intelligence analysis, but only within an elaborate bureaucratic framework designed to fill vacancies, not improve the analytic processes. The use of outside subject matter experts from academia and the business world hired for specific analytic projects on an ad hoc basis as advocated in this book really goes against the basic culture of the intelligence bureaucracy. It is true that the National Intelligence Council (NIC) and some National Intelligence Officers (NIO) within the NIC have resorted to outside experts, but this is scarcely representative of the IC as a whole. Indeed in this reviewer's experience, outside experts of any sort are about as welcome in the IC as women are in the monasteries of Mount Athos. So clearly this and the other elements of the reformation program offered in this book would require profound cultural changes within the IC.

Robert D. Steele in a series of books such as "The New Craft of Intelligence" has attempted to develop some of the ideas presented in this book into specific practical changes affecting the way the U.S. produces intelligence. Steele's work would be a good follow on to this book.

24 of 32 people found the following review helpful.
Godd overview, poor suggestions
By A Customer
I enjoyed the broad overview of the generation and use of intelligence information. I found the suggestions of how to change the intelligence system too vague, driven by the management technique of the hour and unworkable. The authors suggestion that agencies drop specialized groups and pulls special teams together when needed. This may be workable in the short run, but in the long run there will be no deep experts as there are today. It takes time and money to develop these experts and only the government can plan to develop these experts, that may or may not ever be fully utilized. The authors site NASA's faster, better, cheaper management, a style that in my opinion is none of these, as something the intelligence community should adopt. It would be alright for someone to site this, but you must also site the numerous failures of the method. I got the feeling that if the book had been written ten years ago, Japanese management methods would have been sited as useful, they have of course fallen from favor. Cold fusion and the work that was done by innumerable physics to at the time of the first announcement as the way the intelligence community should attach important new questions that are time sensitive. Have hundreds of experts across the intelligence community bear upon a question as a way to get a quick, high quality answer. What the authors don't understand is all those physicists were working for free or on someone else's dime. All those hundreds of people will need to charge against this new effort, enough to break any budget, not to mention the poor chance of getting a high quality answer. So, the book is a good airing of the issues, but not much at solving the problems.

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Best Truth: Intelligence in the Information Age, by Mr. Bruce D. Berkowitz, Professor Allan E. Goodman, Allan Goodman PDF
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Kamis, 21 November 2013

[G354.Ebook] PDF Download The Mind and the Brain: Neuroplasticity and the Power of Mental Force, by Jeffrey M. Schwartz, Sharon Begley

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The Mind and the Brain: Neuroplasticity and the Power of Mental Force, by Jeffrey M. Schwartz, Sharon Begley

The Mind and the Brain: Neuroplasticity and the Power of Mental Force, by Jeffrey M. Schwartz, Sharon Begley



The Mind and the Brain: Neuroplasticity and the Power of Mental Force, by Jeffrey M. Schwartz, Sharon Begley

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The Mind and the Brain: Neuroplasticity and the Power of Mental Force, by Jeffrey M. Schwartz, Sharon Begley

Conventional science has long held the position that 'the mind' is merely an illusion, a side effect of electrochemical activity in the physical brain. Now in paperback, Dr Jeffrey Schwartz and Sharon Begley's groundbreaking work, The Mind and the Brain, argues exactly the opposite: that the mind has a life of its own.

  • Sales Rank: #25959 in Audible
  • Published on: 2011-11-15
  • Format: Unabridged
  • Original language: English
  • Running time: 867 minutes

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283 of 313 people found the following review helpful.
Consciousness addressed by science
By A Customer
I was having a bit of a philosophical crisis when I went looking for a book on free will and determinism -- I had discovered that deep down, I really didn't believe in free will. That was a surprise, since consciously I thought the idea of fate was absurd. I always thought that my brain had been programmed to be the way it was through my genes and the way I was raised, and that the best I could do was to not get too upset about the way I am, do whatever came to me, and hope for some life-changing experience to make things better.
After some research on the internet I decided to do what William James and Abraham Maslow did and "act as if" I had free will, and see if I got the same extraordinary results they did (both had been depressed determinists and were "cured" once they gave free will an active try). I still wanted intellectual confirmation though, and I came across this book at the bookstore and bought it on a hunch.
This book has blown my mind. Schwartz' cognitive-therapy work with obsessive-compulsive patients leads us to ask the question, "How is it that a strictly mental process can result in measurable brain changes as shown on PET scans?" Is it caused by another part of the brain? Even if it is, that just postpones the question, because what caused that part of the brain to be any different this time? He makes the case that conscious experience isn't reduceable to anything more fundamental -- try having a colorblind researcher truly understand the color "red" by tracing physical and chemical changes in the brain. Combine that with the fact in quantum mechanics that observation affects which reality it is that shows up, and he proposes a kind of fundamental "mental force" and does a much better job of explaining it than I've done here.
One problem is that in the middle of the book there is a lot of scientific history of particular studies that would support his theory, but they aren't really necessary because they don't say much more than what he's already said, and there's lots of detail that isn't necessary for making his point. It can get dry and uninteresting in those parts, and it seems more like he's just trying to give these unsung scientists their due.
That can't negate, however, how great the rest of the book is. It has a very powerful argument against strict materialism, especially for this atheist/materialist who didn't believe in free will last week. (I can't *believe* how many things this book explains with regard to spiritual claims.) So, don't get discouraged by the scientific history if you get bored by it, and see the book through. And have fun.

206 of 230 people found the following review helpful.
Some good and bad conclusions
By A Customer
I bought this book anticipating a different perspective on this timeless question. A different perspective is exactly what I found. Schwartz begins with a description of his research on obsessive-compulsive disorder. This section of the book is simply great. It is a nice example of how advances in neurobiological investigation have helped to elucidate the neural circuitry that underlies psychological states. Schwartz also gives a nice overview of the current views on conciousness.
He then goes on to discuss the topic of neuroplasticity citing the case of the Silver Springs monkeys. You get a nice history lesson in addition to a summary of some hard won facts about the brain. He also gives plenty of examples of neuroplasticity in humans. He uses this as the physical basis of his own stylized treatment for OCD. His treatment is based on the concept of a mental force (a nebulous concept if there ever was one) that is able to change the brain through the principles of quantum mechanics. He devotes the rest of his book to discussing the quantum mind as well as some implications of the theory as it applies to consciousness.
It is the last third of the book that attempts to explain the concept of a mental force that interacts with the physical substance of the brain (through quantum mechanics) to ultimately produce behavior. The problem as I see it, is that Schwartz believes that consciousness is an emergent property of the brain, in that it is more than the sum of its mere physical parts. He seems to be unable to accept the idea that our mental lives are reducible entirely to physical processes. Many of Schwartz's conclusions in this book are based on his a priori assumption that the mind is more than the brain. He interprets the results of a variety of experiments as proof that the mind is not reducible. Granted, many of the experiments he alludes to are fascinating--neuroscience is fascinating by definition, of course--but that does not mean they HAVE to be the product of something greater than the brain. A good example of this is his discussion of Libet's experiments that revealed a readiness potential as proof of free will (and thus a rejection of the "philistine reductionist" viewpoint that all human behavior is caused because as we all know a lack of volition would just be the absolute-ruin-of-the-world-as-we-know-it GAG!). I also found Libet's experiments intruguing; however, I see them as simply raising more questions, not providing a death-blow to materialism.
Finally, Schwartz has a habit of quoting all over the place. He is especially fond of William James, and why not? James was ahead of his time. His contribution to our understanding of the mind is known by every student of psychology. However, Schwartz is using James's insights as an appeal to authority. He also quotes Roger Sperry among others as if to say, "well, these great thinkers think the mind is more than the brain so it must be so!"
Then there is the whole quantum mechanical (QM) brain theory. I'm not a physicist so I will refrain from commenting too much on it. To Schwartz and his physicist buddy Stapp, QM is the mechanism by which the immaterial affects the material. There is a lot of hype in the section of the book and some interesting proposals as well. However, it simply doesn't deliver in the end.
In the end, it is Schwartz's mixture of hard neurobiological facts with immaterial hocus-pocus conclusions that CAUSES me to give it an average evaluation. It's hard to believe that a scientist would be so quick to credit certain discoveries as irrefutable evidence of his own biased opinion. Contrariwise, these perplexing phenomenon are merely the beginnings of further lines of investigation. A scientist must assume he or she is working to uncover some material process. How would one go about trying to prove a physical process is the result of something immaterial?
If you have OCD, you will enjoy the first third of the book. If you are a student of the neurosciences you will enjoy the first two-thirds of the book. And if you're a dualist you will probably enjoy all three.

93 of 102 people found the following review helpful.
Overall, a very worthwhile read
By Amazon Customer
There's a lot of interesting and useful information in this book, but it's not without it's flaws. On the positive side:

- The descriptions of experiments on the brain are fascinating. So are the descriptions of experiments in quanta mechanics and the resulting paradoxes.

- I find the conclusions regarding the brain's ability to rewire itself quite inspiring.

- I also find very interesting the idea that Buddhist meditation may be driving neuroplastic changes; it is implied that this physiological change--unbeknownst to the practitioner--is what is actually gained through meditation.

- I admire authors' drive to bring science to questions regarding sentience, although it isn't clear how successful they are; as others have said, taking the evidence provided to the conclusions provided requires a leap of faith. In any case, it's a start from which others may build.

On the flip side:

- I found myself reading reworded versions of the same idea over and over. It was as if the authors were themselves trying to rewire the reader's brain through repetitive exercises. Unfortunately, this makes the reader lose attention, thus undermining this goal.

- There is a lot of text that attempts to add a human interest perspective. Maybe this was considered important to the commercial appeal the book. But, for this reader, it only diluted the value.

- As mentioned by many others, the authors do not provide convincing evidence to support their conclusions on free will. For example, the authors provide very interesting details about quanta mechanics and the evidence that the universe is not deterministic. While I agree that a deterministic universe eliminates the possibility of free will, the inverse is not true: proof of a non-deterministic universe does not result in proof of the existence of free will.

On the whole debate over free will, I have concluded there are two levels at which people discuss this question: (1) a real-world, practical view and (2) a theoretical view. In the real-world view, as long as one consciously believes he has the ability to make choices, he has free will. There may be a perspective that exists, maybe from the view of deities or the afterlife, in which it is clear that free will is just an illusion; this possibility is the theoretical view. But this theoretical view just doesn't matter in the real world. The answer to the theoretical view of free will, whatever it is, has no moral implications to this world (the book is very concerned that the answer has deep moral implications). The fact is, sentient creatures believe that they make decisions under their own volition and believe that these decisions have consequences to themselves and others.

The authors start out with the theoretical question and proceed to prove only the real-world view. But I don't know if the real-world view of free will needs proving. Doesn't everyone believe they experience volition?

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Rabu, 20 November 2013

[X685.Ebook] Free Ebook The Musical Structure of Plato's Dialogues, by J.B. Kennedy

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The Musical Structure of Plato's Dialogues, by J.B. Kennedy

The Musical Structure of Plato's Dialogues, by J.B. Kennedy



The Musical Structure of Plato's Dialogues, by J.B. Kennedy

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The Musical Structure of Plato's Dialogues, by J.B. Kennedy

J. B. Kennedy argues that Plato's dialogues have an unsuspected musical structure and use symbols to encode Pythagorean doctrines. The followers of Pythagoras famously thought that the cosmos had a hidden musical structure and that wise philosophers would be able to hear this harmony of the spheres. Kennedy shows that Plato gave his dialogues a similar, hidden musical structure. He divided each dialogue into twelve parts and inserted symbols at each twelfth to mark a musical note. These passages are relatively harmonious or dissonant, and so traverse the ups and downs of a known musical scale. Many of Plato's ancient followers insisted that Plato used symbols to conceal his own views within the dialogues, but modern scholars have denied this. Kennedy, an expert in Pythagorean mathematics and music theory, now shows that Plato's dialogues do contain a system of symbols. Scholars in the humanities, without knowledge of obsolete Greek mathematics, would not have been able to detect these musical patterns. This book begins with a concise and accessible introduction to Plato's symbolic schemes and the role of allegory in ancient times. The following chapters then annotate the musical symbols in two of Plato's most popular dialogues, the Symposium and Euthyphro, and show that Plato used the musical scale as an outline for structuring his narratives.

  • Sales Rank: #5553060 in Books
  • Brand: Brand: Acumen Publishing
  • Published on: 2014-08-13
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.30" h x 1.20" w x 6.30" l, 1.45 pounds
  • Binding: Hardcover
  • 240 pages
Features
  • Used Book in Good Condition

Review
'A ground-breaking study of Plato's dialogues, which presents an entirely new way of thinking about Plato. The adoption of computer-generated stichometric analysis of Plato's dialogues and its connection to Pythagorean music opens new lines of inquiry not only in philosophy but in music, mathematics, and literary theory. By discovering the elegant formal unity underneath Plato's meandering dialogues, Kennedy has developed a new approach to study Plato.' --Bryn Mawr Classical Review

About the Author
J.B. Kennedy studied mathematics at Princeton and took his doctorate in philosophy at Stanford. He is a Lecturer in the Centre for the History of Science, Technology and Medicine at the University of Manchester. He is the author of Space, Time and Einstein (Acumen, 2002).

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1 of 1 people found the following review helpful.
A totally new approach to Plato's Dialogues: from literal interpretations and towards allegorical interpretation
By Dagfinn Koch
A mind blowing book, and I would like to quote a review by Mr. Lee Trepanier's, Saginaw Valley State University, wich sums up witch insights this book has to offer: "J.B. Kennedy’s The Musical Structure of Plato’s Dialogues seeks to establish that Plato divided some, if not all, of his dialogues into twelve equal sections. These twelve sections, Kennedy argues, correlate with the Pythagorean twelve division multi-octave musical scale. From his analysis of the Symposium and Euthyphro, Kennedy argues that Plato used the underlying musical scale as an outline for his dialogues, with arguments appearing between notes and major turns in the argument located as notes. These findings support the interpretations of Plato’s followers who insisted that Plato used symbols to conceal his own views in the dialogues. They would also turn contemporary commentators of Plato away from literal interpretations and towards allegorical ones that Plato himself perhaps used."

Please don't judge the book by its cover.

1 of 2 people found the following review helpful.
A footnote to Plato - not the De Vinci code
By Amazon Customer
It is often said that all Western Philosophy is but a footnote to Plato, and this book is an extraordinary footnote indeed! Professor Kennedy argues on mathematical and musical grounds that there is level of meaning encoded in the structure Plato's work and that moreover the underlying material is asserting that Pythagorean mathematics is the basis for understanding the functioning of the universe, not the gods. On the surface just the kind of idea beloved of novelists like Dan Brown, but Professor Kennedy is a scientist making a serious argument basing his theory on counting the lines in the original text and the appearance at precise musical intervals in the Greek scale of key ideas - positive where the interval is harmonious and negative where the interval is dissonant. Note: I have not read this book yet but I have read Professor Kennedy's earlier announcements of having discovered a hidden symbolic structure in Plato's dialogues and found it worthy of serious consideration. There is a lot of material on the web including interviews of Professor Kennedy for prospective readers to check. So like a lot of other people I have been waiting for this book. Interestingly Plato's ancient followers asserted that his work contained a hidden symbolic structure based on Pythagoras but in the absence of convincing evidence modern scholars have naturally discounted it. Kennedy's discovery emerged while teaching a course based on his specialized knowledge of the mathematics of ancient music and simultaneously teaching a course on Plato's philosophy. While many authors purposely obscure meaning for a variety of reasons Professor Kennedy argues powerfully that the threat of religious persecution motivated Plato. Plato had seen his own teacher Socrates executed for challenging the religion of his day and himself went into exile from Athens, arguably to avoid persecution. The dangerous belief that Kennedy thinks Plato was hiding was the Pythagorean idea that mathematics, not Zeus, was the key to understanding nature. As a scientist Kennedy quite rightly sees his discovery as bearing directly on the birth of modern science. If Kennedy's theory becomes generally accepted it will be fascinating to see the of reevaluation of Plato's work. I can't vouch for the readability of this book, but Professor Kennedy earlier book Space, Time, and Einstein which is an introduction to Physics for the layman is eminently readable. If Western Philosophy and the history of science interests you then this book merits you serious consideration.

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Minggu, 17 November 2013

[G839.Ebook] Download A Pillar by Day, by Jon Courson

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A Pillar by Day, by Jon Courson

A Pillar by Day is a 365-day devotional to accompany your life’s daily journeys. With each step, your head will lift as your heart is filled with timeless truths. Find comfort in the shadow of our Lord, our Pillar Guide, and see how Old Testament lessons foreshadow New Testament hope. Join Pastor Jon as he finds the Person of Jesus Christ in the pages of the Pentateuch.

  • Sales Rank: #624425 in eBooks
  • Published on: 2010-10-25
  • Released on: 2010-10-25
  • Format: Kindle eBook

About the Author
Jon Courson has been teaching through the Bible for over 25 years. He has had the privilege of being the founding pastor of Applegate Christian Fellowship as well as pastoring at Calvary Chapel Costa Mesa and ministering to thousands through the Searchlight radio program and at conferences and retreats across the country.

Most helpful customer reviews

2 of 2 people found the following review helpful.
Knowing Pastor Jon and sitting in his church, I ...
By Cathleen W.
Knowing Pastor Jon and sitting in his church, I must say that not only is this man's walk consistent with his teaching, but that as the years go by, I am seeing him yearning for Heaven more and more. He is also a very humble man. I am grateful that he desires to be in a tiny town, and desires less and less of what this world has to offer. He could be a pastor of a mega church, not to speak ill of those who do, but we are so blessed to have him hear teaching. All of these delightful character attributes inspiring, but are reflected in his writings.

2 of 2 people found the following review helpful.
Excellent Devotional
By Steve
Jon Courson is one of the best practical teaching, Biblically accurate teachers out there. All of his devotionals are great including this one.

1 of 1 people found the following review helpful.
Deep, short, refreshing words of truth in the Christian's life.
By C. Swanson
Jon Courson has an amazing way at saying something profound and worth hearing in such a simple, tangible, clear way. He relates the Old Testament to the new testament constantly. He allows scripture to convict without being burdensome, and offers freedom in the Christian walk that is so refreshing. Every day there is a new insight in this book--often one that leaves me re-reading it to someone else. I have his commentaries as well.

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Rabu, 13 November 2013

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Screenplay to the 1975 film directed by François Truffaut, starring Isabelle Adjani.

  • Sales Rank: #1961314 in Books
  • Published on: 1976-02
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 191 pages
Features
  • Screenplay
  • François Truffaut
  • Isabelle Adjani
  • 1975

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Senin, 04 November 2013

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In order to be successful in today's competitive landscape, a college football coach needs to have the same skills as a high-achieving CEO. The Management Ideas of Nick Saba covers the mindsets, management style, and performance tips that Alabama Crimson Tide Football Head Coach Nick Saban used to become a 4 time national championship winning coach.

This brief case study will give you the tools to manage your organization from one of the best executives in the country.Here are just some of the key takeaways that you will receive after reading this case study on leadership:

-How Nick Saban sets goals for his players and his program.
-How a positive attitude can help your team overcome adversity.
-The value of time management and why you should "invest your time".
-How to bounce back from defeat and mistakes.
-Perform at a higher level by eliminating distractions.

Nick Saban is widely considered to be one of the best college football coaches in history. He has won 4 national championships, with 3 titles in a 4 year time span. He has twice been named the Associated Press Coach of the Year. And he has won the SEC conference championship 5 times, during the period when the SEC was considered to be the best football conference in America.

However, the lessons from this book isn't about football. Although sports coaches can definitely use these lessons to help their team, the ideas on management, leadership and performance can be applied anywhere. Any team, business, or individual performer can apply these techniques to achieve their goals.

Learn how to create a process of excellence like Nick Saban today!

(Formerly published as Nick Saban: Creating a Process of Excellence.)

  • Sales Rank: #80791 in eBooks
  • Published on: 2015-07-12
  • Released on: 2015-07-12
  • Format: Kindle eBook

Most helpful customer reviews

0 of 0 people found the following review helpful.
Love this man's management philosophy yet dislike Alabama football
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Great Booklet
By Bradley O. Herod
This is a great short read that does a phenomenal job highlighting the winning philosophy of Coach Saban. I'd recommend this to everyone. I liked this presentation so much I've just purchased the other four booklets from these folks.

0 of 0 people found the following review helpful.
One of the best books to invest 1 hour of your time
By Robert Kirk
I bought this book to learn how Coach Saban recruits and I got so much more. I respect anyone that is at the top of their game but this book is much more. A great book for everyone, parent, leader, and coach. Highly recommended !!

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